How Fashion Designers Should Approach Boutique Buyers

Alicia Paulson, of rosy little things, wrote an fantastic starter guide for designers looking to get their designs into boutiques. If you are interested in getting into Fashion PR, or are a designer going at brand promotion solo – this is a great place to start!

Wholesale, Retail, and Beginning to Sell Your Handmades to Shops, Part 1
Wholesale, Retail, and Selling Your Handmades to Shops, Part 2

About This Author

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. Crosby spends her time managing PR Couture and mentoring fashion publicists through PRISM and Instappable, as well as the biannual NYC workshop, Fashion PR Confidential. Occasionally, she opens up limited consulting spots for emerging brands through her signature offering, The Brand Elixir.