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Fashion PR's – Wear Red Today – National Equal Pay Day

red.jpgSo I may be a little late on this – but I haven’t actually gotten dressed yet today (shame!). Today, April 24 is Wear RED on Equal Pay Day – to symbolize how far women and minorities are “in the red” with their pay!

Each year, the National Committee on Pay Equity (NCPE) organizes the national observance of Equal Pay Day to raise awareness about unfair pay for women and people of color in America. Equal Pay Day is observed in April to indicate how far into each year a woman must work to earn as much as a man earned in the previous year. Tuesday symbolizes the day when women’s wages catch up to men’s wages from the previous week. Because women on average earn less, they must work longer for the same pay. For women of color, the wage gap is greater.

Learn more about the NCPE

In public relations, there has been a long-standing gender-based pay gap, the most recent Salary Survey indicates that “the majority of respondents, 63 per cent, were female. Women made up 64 per cent of consultancy roles, 60 per cent of in-house roles in the private sector, and 65 per cent of public sector in-house positions.”

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Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a creative marketing strategist who works with fashion brands that get it (or want to get it!). I care about helping companies connect to their audiences in meaningful ways, as well as mentoring fashion publicists along their career path. Recently, I was included in iMedia's annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio or get in touch.