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International Fashion PR Fridays – Top 5 Picks Global Fashion News

gemma.jpgWearable Mags - FWD reports on a Sweedish company that delivers content-rich t-shirts every 6 weeks, appealing to PR Couture's love of mags, tees, and stuff coming in the mail, especially when it isn't from Sallie Mae.

Media/Retail Hybrid - Social Shopping hits the UK with - site launches November 2007.

Tryvertising - What girl doesn't love free stuff? Brand New You Tube sends subscribers a tube full of beauty products to test. (The venture is related to Brand New You magazine, not YouTube.)

Vogue India - The 17th edition of Vogue hits newsstands in September and will feature Aussie Gemma Ward on the cover?

Sao Paolo Fashion Week - 50 designers to showcase environmentally conscious clothes.

About the author: Crosby Noricks

Known as the "fashion publicist's most powerful accessory," (SD-UT) and the "West Coast 'It' girl of fashion PR," (YFS Magazine) Crosby Noricks is a brand strategist, author and founder of PR Couture. Crosby was included in the iMedia 25 Class of 2012 Internet Marketing Leaders and Innovators, and enjoys helping fashion and lifestyle brands connect with their audiences in meaningful and creative ways.

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Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at