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PR Couture Interview Up on Smashing Darling

Our recent feature with the Smashing Darling girls has resulted in an interview of our own - how smashing!

...If you have been paying any attention at all to blogs about fashion lately you will have run across this amazing lady, Crosby. She has created a place to find out about all things relating to fashion pr through her blog, PR Couture.

Crosby also has a company called Clever Gretel ( where she consults with indie designers on the basics of pr. She helps designers with media kits, press releases, coming up with a list of targeted media, website usability, and so on. So, if that is what you are needing to push your line over the edge stop by Clever Gretel and see what Crosby can help you out with.

We were so glad that Crosby took some time out of her busy schedule to tell us a little more about the world of a fashion pr pro.

Read the rest of the interview and shop the site!

About the author: Crosby Noricks

Known as the "fashion publicist's most powerful accessory," (SD-UT) and the "West Coast 'It' girl of fashion PR," (YFS Magazine) Crosby Noricks is a brand strategist, author and founder of PR Couture. Crosby was included in the iMedia 25 Class of 2012 Internet Marketing Leaders and Innovators, and enjoys helping fashion and lifestyle brands connect with their audiences in meaningful and creative ways.

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Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at