PR Couture Interview Up on Smashing Darling

Our recent feature with the Smashing Darling girls has resulted in an interview of our own – how smashing!

If you have been paying any attention at all to blogs about fashion lately you will have run across this amazing lady, Crosby. She has created a place to find out about all things relating to fashion pr through her blog, PR Couture.

Crosby also has a company called Clever Gretel ( where she consults with indie designers on the basics of pr. She helps designers with media kits, press releases, coming up with a list of targeted media, website usability, and so on. So, if that is what you are needing to push your line over the edge stop by Clever Gretel and see what Crosby can help you out with.

We were so glad that Crosby took some time out of her busy schedule to tell us a little more about the world of a fashion pr pro.

Read the rest of the interview and shop the site!

About This Author

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. Crosby spends her time managing PR Couture and mentoring fashion publicists through PRISM and Instappable, as well as the biannual NYC workshop, Fashion PR Confidential. Occasionally, she opens up limited consulting spots for emerging brands through her signature offering, The Brand Elixir.