Fashion PR Agency News: Pierce Mattie PR Promotes in LA and NY

pm.jpgFrom their LA office, Pierce Mattie recently promoted Kim Tobman To Account Director. Formerly a Senior Acccount Executive, Kim will now oversee clients who want to focus on larger public relations strategies and events. This promotion comes as a result of a long standing track record of success for securing top tier press for such clients as Old Navy, GUESS handbags and ReVive Skin Care.

In Pierce Mattie’s NY Beauty Division, Ivy Cartagena has been promoted from Account Executive to Senior Account Executive. Ivy’s responsibilities will now include overseeing PR strategies for high profile accounts such as Jane Iredale Mineral Cosmetics and Ojon Hair Care.
Ivy is part of a large team at Pierce Mattie and communicates daily with Account Executives in Pierce Mattie PR’s Los Angeles office to strategize on various campaigns and to effectively utilize their contacts in Hollywood. Ivy’s strong commitment to the success of the brand’s she has overseen for the past two years has been a proven formula for achieving greater brand awareness and improving brand value.

For more information on Pierce Mattie PR’s talented and creative team, visit www.PierceMattie.com or call 212-243-1431.

About This Author

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. Crosby spends her time managing PR Couture and mentoring fashion publicists through PRISM and Instappable, as well as the biannual NYC workshop, Fashion PR Confidential. Occasionally, she opens up limited consulting spots for emerging brands through her signature offering, The Brand Elixir.