Fashion PR Event Opportunity: Rock the Runway


1st Annual Rock the Run Way will be taking place Thursday Night March 20th, 2008 @ the world famous Rumba Room on Universal City Walk, the home of Universal Studios. The Rumba Room is the elite hallmark venue of Universal City Walk. This gorgeous venue presents 2 spacious levels, 2 dance floors, and exclusive intimate V. I. P areas. Both dance floor features state of the art sound and lighting with La’s Hottest Dj’s live in the mix. Rock the Run Way is an electrify Fashion show/concert for several major designers, and new upcoming independent designers, models and live musical performers, who will be showcasing their talents, all on one electrify night of fashion, music and runway modeling for one cause, giving back to the community.
Rumba Room, Jeanius Minds Group, and Lucumiyque productions are organizing this great event. This fashion show will be hosted by one of la’s hottest comedians, and also La’s most popular Dj’s Dj Volitol. Rock the Run Way is sure to be an extravagant star studded event and is expected to be at maximum capacity of 1,000 plus patrons.
Currently there are still openings for product placement, for fashion designers, and clothing store owners. We are currently looking for High Fashion clothing, Vintage Wear, Urban Wear, Swim Wear, and Lingerie designers whom would like to have there product exposed in the show.

Rock the Run Way
The Fashion Music Affair
Retail Booth Retail
Booths for rent: There are 10 booths for rent, for vendors to display and sell merchandize before, and after the fashion show.
• Booth Rental Fee: $100. 00(security deposit) this will guarantee your space.
• $250. 00(rents booth for the entire event)
Product Placement and Advertisement Placement

Banner Placement
To have a banner placed inside the event the following fees are involved:
$100. 00-6 open advertisement spots (will have your banner place around the railings of the 2nd floor.
$200. 00- 6 open advertisement spots (will have your banner placed on the stage and around 1st floor seating)
To have your clothes hit rock the run way
• Summit clothing photos through email for review to: modelingprojects@jeaniusmindsgroup. com/info@jeaniusmindsgroup. com please send a brief description of the clothing and history.
• Set an appointment with the Designer Placement Manager to view clothing: Call: 323-754-2202 ask for Joshua Weaver( Event Planner)

If you and or your company would be interested in being apart of this event, please call 323-754-2202

About This Author

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. Crosby spends her time managing PR Couture and mentoring fashion publicists through PRISM and Instappable, as well as the biannual NYC workshop, Fashion PR Confidential. Occasionally, she opens up limited consulting spots for emerging brands through her signature offering, The Brand Elixir.