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Fashion PR Agency News: Pierce Mattie Promotes Jenelle Forin, Hires Katarina Maloney

piercemattielogo2.jpgPierce Mattie Public Relations is pleased to announce that it has promoted Jenelle Forin from Account Executive to Account Director for Beauty PR in their NY office.

Forin, originally from London, has her Bachelor of Arts degree in Media and Communications. At Pierce Mattie Jenelle has handled event production, product launches, media outreach to broadcast, print and online outlets for clients such as ReVive Skincare, Joico, butter LONDON and Hourglass Cosmetics.

Prior to Pierce Mattie, Jenelle worked as a freelancer at Estee Lauder, where she helped launch Tom Ford Beauty to the US Market. Jenelle has also worked on a freelance basis for Hearst, heading up projects for many publications, as well as developing PR plans and TV segment ideas.

With over 5 years experience in public relations, Jenelle has developed an excellent relationship with the media and has secured placements in press outlets such as InStyle, O The Oprah Magazine, Vanity Fair, Elle, Allure, Glamour and Shape.

Pierce Mattie PR continues to see growth in its expanding beauty, fashion and luxury lifestyle divisions and has hired Katarina Maloney as an Account Executive to meet the demand and continue the luxury PR firm’s vision of further expansion.

Katarina Maloney is the newest Account Executive for the Beauty and Fashion Division in the New York office. A California native, her passion for media began during her documentary film studies at UC Berkeley. Coming from a strong TV public relations background, she has secured client placements in such outlets as CNN’s Headline News, ABC News Now, NY1, and numerous local TV and radio affiliates across the country. She also spearheaded and was responsible for the double in growth of AOL’s Online Buzz Monthly TV segment with Regina Lewis. Prior to public relations, Katarina worked as a TV producer for the Food Network, NYC Fashion Week, and CBS and was also an event coordinator for national promotion events. She has worked with notable celebrities such Katie Couric, Ladytron, DJ Kid Millionaire, The Bravery, and have worked for clients such as WE, HGTV, The Discovery Channel, Rainbow Media, ESPN, The International Contemporary Furniture Fair, Bombarier, Maysles Films, and more.

About Pierce Mattie Public Relations: Launched in 2001 by wellness lifestyle editor and expert Pierce Mattie, Pierce Mattie PR remains the industry leader in communications for luxury beauty, fashion, health and fitness brands alike with growing divisions in home furnishings and fine jewelry. With offices located bi-coastally in New York and Los Angeles, Pierce Mattie PR has their hand on the pulse of the industry and has the capabilities of securing national and regional press for their clients.

About the author: Crosby Noricks

Known as the "fashion publicist's most powerful accessory," (SD-UT) and the "West Coast 'It' girl of fashion PR," (YFS Magazine) Crosby Noricks is a brand strategist, author and founder of PR Couture. Crosby was included in the iMedia 25 Class of 2012 Internet Marketing Leaders and Innovators, and enjoys helping fashion and lifestyle brands connect with their audiences in meaningful and creative ways.

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Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at