Top Fashion PR Links

Fashion PR Fridays, June 27
French concept store Colette, will open a collaborative retail location with the Gap on September 6th. That’s right, The Gap.

Catwalk Genius (the genius site where you can adopt a fashion designer) wants your feedback on their site. Winner gets free clothes.

FCC gets serious about product placement.

TheVintageSociety.com expands to launch their own official fashion website.

Dreaming of owning your own boutique? Heart Handmade gets the inside scoop with Chrissy Bee

Fashion PR Agency News: Cece Feinberg PR Announces Representation of Ed Hardy, Vitamin A

Cece Feinberg Public Relations, an established firm specializing in fashion and luxury goods with offices in New York and Miami, is pleased to announce the addition of two new clients to its roster, the new fragrance collection from Ed Hardy by Christian Audigier, and Vitamin A swimwear.

The creator of the ultra-trendy Ed Hardy fashion brand, Christian Audigier is distilling the vintage tattoo look into eye-popping bottles featuring some of the famed artist’s most recognized designs. The Ed Hardy by Christian Audigier fragrances for men and women come from Zalman Lekach, former president and COO of Parlux Fragrances, under his new company New Wave Fragrances.

The epitome of modern, sexy West Coast chic, Vitamin A by Amahlia Stevens is a rising star in the swimwear world. Minimalist and edgy, the Vitamin A collection features impeccably cut silhouettes in luxurious fabrics and gorgeous colors, accented by custom Italian hardware. Each piece in the line has been created to mix, match and layer flawlessly for a perfectly unique look to flatter and fit each individual’s style and shape.

Created by a true California girl, designer Amahlia Stevens, the line reflects her personal aesthetic – an innovative combination of laid-back beach beauty and jet-setting glamour. Vitamin A is a favorite of A-listers around the globe and has developed a loyal following of stylish celebrities including Jessica Alba, Cameron Diaz and Kate Hudson.

Cece Feinberg PR will implement a dynamic and focused ongoing media campaign to promote Vitamin A as a leader in stylish and innovative swimwear. The new campaign begins June 2008 by introducing members of the fashion and lifestyle press to Vitamin A’s 2009 Collection of shimmering bikinis and chic cover-ups.

About Cece Feinberg Public Relations
Cece Feinberg Public Relations is a full-service firm specializing in luxury lifestyle, entertainment and fashion public relations. With offices in New York and Miami, Cece Feinberg Public Relations has grown exponentially in recent years as word spreads about their overwhelming success in bringing designers and luxury goods purveyors into the national and international spotlight, as well as their stellar reputation for managing the finest in fashion shows and special events around the country.For more information, please contact:
Cece Feinberg Public Relations
Cece Feinberg
cece[at]feinbergpr.com
212.939.7265

Top Fashion PR Links

Louis Vuitton has partnered with Soundwalk to produce a series of surreal audio tours that whisk listeners through some of China’s most well-known cities: Beijing, Hong Kong, and Shanghai. (via TechCrunch)

Pop Cutie!” is a street fashion simulation game that combines street style, fashion design, retail shopping and trend hunting into an interactive game. (via Ypulse)

Building Emotional Connections with Research (via Branding Strategy Insider)

Top 5 Tips for a Cool Fashion Show (via Event Manager Blog)

Super Resource: 100 Personal Branding Tips using Social Media (via Chris Brogan)

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