Fashion PR Agency News: Cece Feinberg PR Announces Representation of Ed Hardy, Vitamin A

Cece Feinberg Public Relations, an established firm specializing in fashion and luxury goods with offices in New York and Miami, is pleased to announce the addition of two new clients to its roster, the new fragrance collection from Ed Hardy by Christian Audigier, and Vitamin A swimwear.

The creator of the ultra-trendy Ed Hardy fashion brand, Christian Audigier is distilling the vintage tattoo look into eye-popping bottles featuring some of the famed artist’s most recognized designs. The Ed Hardy by Christian Audigier fragrances for men and women come from Zalman Lekach, former president and COO of Parlux Fragrances, under his new company New Wave Fragrances.

The epitome of modern, sexy West Coast chic, Vitamin A by Amahlia Stevens is a rising star in the swimwear world. Minimalist and edgy, the Vitamin A collection features impeccably cut silhouettes in luxurious fabrics and gorgeous colors, accented by custom Italian hardware. Each piece in the line has been created to mix, match and layer flawlessly for a perfectly unique look to flatter and fit each individual’s style and shape.

Created by a true California girl, designer Amahlia Stevens, the line reflects her personal aesthetic – an innovative combination of laid-back beach beauty and jet-setting glamour. Vitamin A is a favorite of A-listers around the globe and has developed a loyal following of stylish celebrities including Jessica Alba, Cameron Diaz and Kate Hudson.

Cece Feinberg PR will implement a dynamic and focused ongoing media campaign to promote Vitamin A as a leader in stylish and innovative swimwear. The new campaign begins June 2008 by introducing members of the fashion and lifestyle press to Vitamin A’s 2009 Collection of shimmering bikinis and chic cover-ups.

About Cece Feinberg Public Relations
Cece Feinberg Public Relations is a full-service firm specializing in luxury lifestyle, entertainment and fashion public relations. With offices in New York and Miami, Cece Feinberg Public Relations has grown exponentially in recent years as word spreads about their overwhelming success in bringing designers and luxury goods purveyors into the national and international spotlight, as well as their stellar reputation for managing the finest in fashion shows and special events around the country.For more information, please contact:
Cece Feinberg Public Relations
Cece Feinberg
cece[at]feinbergpr.com
212.939.7265

About This Author

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. Crosby spends her time managing PR Couture and mentoring fashion publicists through PRISM and Instappable, as well as the biannual NYC workshop, Fashion PR Confidential. Occasionally, she opens up limited consulting spots for emerging brands through her signature offering, The Brand Elixir.