Top Fashion PR Links 3/20/09

Swan Princess by Melissa Tillotson

Swan Princess by Melissa Tillotson

fprfHow to make your fashion/apparel website blogger friendly (via Yuli Ziv)

  • Allow Grabbing Your Images. This is probably the most important rule, and most obvious one, but I still see many websites who are not allowing to simply right-click and save their visuals on user’s computer. Flash and sophisticated zooming tools work great for consumers, not so great for bloggers. Even if your website is Flash based, there is a way to include html/jpegs in a separate window.

PR? Interactive? Digital? Who owns  Social Media (via AdWeek)

  • So where does social media fall? The obvious answer is right in the middle of these three worlds, which is exactly why neither a digital agency nor the PR industry is equipped to deliver against the three-pronged imperative of community, dialogue and partnership.

Last Minute LA Fashion Week Review (via JC Report)

  • The fashion on offer may not have been particularly groundbreaking, and the organization may have been chaotic (we’ve overheard more than a few complaints from designers unhappy with the logistics behind the shows), but it’s important to keep in mind that this is the first time the BOXEight shows have been open to the public, in such a large space (the historic Los Angeles Theatre) and with so many designers crammed into such a short time frame. All in all, the event wasn’t the last minute disaster some were expecting, and it’ll be interesting to see what role it plays in fashion weeks to come.

Have you seen the coverage of Toronto Fashion Week on Fashion Television?

So you know about Love but what about Lurve? (via Style Bubble)

  • LURVE is an independent magazine, led by a team of passionate people who were looking for a fashion publication ahead of trends and with more depth,yet visually striking. Miles away from the usual fashion glossy, the bimonthly magazine puts the emphasis on emerging designers and artists, new talents and creators of our future.
About This Author

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. Crosby spends her time managing PR Couture and mentoring fashion publicists through PRISM and Instappable, as well as the biannual NYC workshop, Fashion PR Confidential. Occasionally, she opens up limited consulting spots for emerging brands through her signature offering, The Brand Elixir.