Top Fashion PR Links 3/6/09

Kisses in the air by Marta Lamovsek

Kisses in the air by Marta Lamovsek

fprfApplications for the PR News’ Platinum PR Awards are due May 15, 2009. Winners will be honored at the PR Awards in October 2009 in New York City. Additionally, winners will be profiled in the PR News Platinum PR Awards Issue in October.

Working New York Fashion Week as an Fashion PR Intern for Allison Brod PR (via Daily Reveille)

  • Working for a public relations company was a bit of a change for Williams. At previous fashion weeks, she spent most of her time working the week before fashion week helping designers with the preparation of the collection.“I just wanted to get experience with all facets of the industry,” Williams said. “My focus is design, so I would love to ultimately design. As far as starting out, I am not expecting to have my dream job, and I really like event planning, too.”

Fashion designer Black Heart Bunny was at PR Couture’s recent fashion networking talk and wrong a lovely recap of the evening:

  • The guest speaker was Ms Crosby Noricks of the #1 Fashion PR Blog PR Couture… She is endearing, witty, insightful and her talk was very motivating. Besides providing insight into the world Fashion PR and the power of blogging, she also shared with us what fashion means to her on an intimate level.

Paying bloggers for coverage (via AdFreak)

  • Personally, I think there’s nothing wrong with giving bloggers free samples, even if the products are pricey. But when there’s a direct quid pro quo for coverage, you’ve got a recipe for eroded credibility on both sides. That said, I know plenty of hardworking bloggers who subsist on paid reviews and other sponsored projects.

CNN are airing a fly on the wall documentary about the charismatic Carine Roitfeld, the editor-in-chief of French Vogue.(via The Musings of Ondo Lady)

  • Carine’s name is often mentioned in awe by fashionistas around the world who all love her for her edgy fashion spreads and slightly punky covers.

Photo courtesy of Marta L. Lamovšek

About This Author

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. Crosby spends her time managing PR Couture and mentoring fashion publicists through PRISM and Instappable, as well as the biannual NYC workshop, Fashion PR Confidential. Occasionally, she opens up limited consulting spots for emerging brands through her signature offering, The Brand Elixir.