White Book Agency, a boutique public relations and marketing firm based in Tampa Bay, has penned lifestyle apparel designer, Bebe Ziegler of Ice It by Bebe Z., into its exclusive book of clientele. Principal Nancy Vaughn, who is also a PR Couture writer, will be overseeing all publicity, media planning, product placement, celebrity endorsements and special events, including fashion and trade show participation for Ice It by Bebe Z.
Ice It by Bebe Z. handles design, production and sales of one-of-a-kind garments to general consumers and corporations, including Mercedes Benz, the National Hockey League, LA Ink, and MGM Grand. Garments are sold in select boutique locations throughout the U.S., as well as in Bloomingdale’s and Macy’s. This year Ice It will expand its signature fashion line “Bebe Z."