Marysia Reeves Wins Emerging Designer Title at Charleston Fashion Week

Photo courtesy of Erica Jackson

Photo courtesy of Erica Jackson

Charleston magazine, producers of the recent Charleston Fashion Week, have announced the winner of their 2009 Emerging Designer Competition: Southeast – Marysia Reeves. Reeves’  ballerina-meets-punk collection of swimwear, beach cover-ups and dresses earned endorsements from the judges and a standing ovation from the enthusiastic crowd.

Celebrity judges sat front row during the shows on Saturday, March 28th in Marion Square as three designers presented their spring collections before an
audience of more than 500. Judges included accessories designer Mary Norton, Emmy Award-wining costume designer Dana Campbell, Lacoste CEO Bob Siegel, Project Runway’s Mychael Knight, and Charleston magazine style editor Ayoka Lucas.


A former ballerina, the Polish-born designer attended school at the Fashion Institute of Design and Merchandising (FIDM) in Los Angeles and interned with Milly in New York. This is Marysia’s debut summer/resort 2008 collection.

Reeve’s takes home a $1,000 check courtesy of the Art Institute of Charleston, a booth at AmericasMart® Atlanta Apparel Market in August and a runway show at Charleston Fashion Week 2010. The prize was awarded by internationally-renowned designer Cynthia Rowley along with presenting sponsor, the Art Institute of Charleston.

The two other finalists were Alena Fede, who showed a strong and structured, yet feminine and romantic collection named Fede Grada, and Lindsey Carter, who debuted her Troubador line inspired by a fusion of New York City downtown punk and uptown elegance.

For more information on Charleston Fashion Week, listen to this recent Fashion PR Podcast with PR Couture and Creative Director Ayoka Lucas.

About This Author

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. Crosby spends her time managing PR Couture and mentoring fashion publicists through PRISM and Instappable, as well as the biannual NYC workshop, Fashion PR Confidential. Occasionally, she opens up limited consulting spots for emerging brands through her signature offering, The Brand Elixir.