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Daily Archives: May 1, 2009


Top Fashion PR Links 5/1/09

Sponsor an upcoming Fashion PR Fridays post. Previous sponsors have seen 40% increase in traffic. Contact info[at] for more information or to sign up. Interview with Crosby/PR Couture on Final Fashion (via Final Fashion) PR Couture is the only website of its kind that I know of.  Crosby Noricks, a publicist and educator, has managed to bridge the gap between… More

Integrated Marketing

The Basics of Integrated Marketing for Emerging Designers

Last week, we profiled DMD Lab, a unique integrated fashion marketing agency working to establish up-and-coming fashion brands with a sustainable focus. DMD Lab is a pilot project of DMD Insight, an integrated marketing agency based in New York. Agencies that offer services in integrated marketing have the capability to serve brands across various communication touch points. At it’s core,… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at