Monthly Archives: June 2009
Renowned Fashion Photographer Ed Kavishe on Images for Media
Designer clothing and fashion design without images are hard to imagine…and visualize. If a picture speaks a 1,000 words, imagine what not having them will say about your collection. The combination of a well-written and informative press release, along with professional images or video can help to create a powerful media story. PR Couture spoke with world-renowned fashion photographer, Ed… More
Top Fashion PR Links
Edelman Chicago’s senior VP for consumer brands social media, Danielle Wiley (via Advertising Age) …when we’re coming up with a list of bloggers to work with for any one particular program, we look through the list of bloggers that we know; we ask bloggers we know for recommendations; and we don’t ever work with anyone, or reach out to anyone,… More
Fashion Blogs + Free Samples: The PR Community Speaks
With traditional media struggling through its reinvention and the voice of the consumer growing exponentially through social media channels like blogs and Twitter, the influence of fashion bloggers as powerful allies in the quest for online PR is a growing component of fashion PR strategy. Now the FTC is proposing blogger regulations around disclosure and eyes are refocusing on just… More
