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Top Fashion PR Posts

fprfConsumer/Fashion PR Intern in San Francisco (via Arieff Communications)

  • Candidates must either have a Bachelors degree or be a current student in a degree program at an accredited institution studying in a discipline related to the design, fashion and/or PR/ journalism industry.

Neiman Marcus online marketing strategy (via Fashionably Marketing)

  • From its email to digital look books, look books to the e-commerce experience, Neiman Marcus has created a seamless experience for their shoppers. I must give digital kudos to Neiman Marcus for investigating the needs of their customers and taking steps to understanding what is truly important to them.

Donna Karan working on an iPhone app (via Fashionista)

  • She told WWD, “This iPhone application is the modern evolution of the time I spend with my customer in the dressing room. Only now I can reach a world of women immediately, speaking woman-to-woman about clothes, objects of desire and personal passions.”

Thoughts on the Mommy Blogger Black Out (via Naked PR)

  • The argument that the behavior is okay because women’s magazines get swag is as absurd as saying they deserve it because blogging is such hard work. Bullshit.

Is social media w$rth it? (via Cut Me Some Flack)

  • Researchers found a strong correlation between brands that engaged heavily in social media and financial success.

About the author: Crosby Noricks

Known as the "fashion publicist's most powerful accessory," (SD-UT) and the "West Coast 'It' girl of fashion PR," (YFS Magazine) Crosby Noricks is a brand strategist, author and founder of PR Couture. Crosby was included in the iMedia 25 Class of 2012 Internet Marketing Leaders and Innovators, and enjoys helping fashion and lifestyle brands connect with their audiences in meaningful and creative ways.

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Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at