sign up

Get a free fashion PR plan template and special offers exclusive to insiders!

Monthly Archives: January 2010


Top Fashion PR/Social Media Marketing Links 1/29/10

Can social media save haute couture? (via The Star) The precious enclave of the Paris-based couture industry – fashion at its haute-iest pinnacle – is as much a talking point for bloggers and tweeters as the latest misstep of a Hollywood starlet. Why Brands Still Fear Working With Bloggers. (via Yuli Z) While blogging is evolving as a business and… More


How To Pull Off Last Minute Parties for PR Clients

My firm had two weeks to put together a viewing party event (think watching TV with a bunch of people in a fancy place) for a fashion designer. Needless to say, its been a little hectic. With everyone focused on the New Year and new beginnings, a great deal was already going on and many people were booked with prior… More


Top Fashion PR/Social Media Marketing Links 1/15/10

The boom in branded magazines (via Financial Times) Increasingly, luxury brands are introducing innovative editorial-style brochures and “look books” for their clients….Retailers, too, are upping the ante with lifestyle magazines, blogs and e-magazines featuring products alongside entertainment and celebrity features. In Los Angeles? Attend The Secret To Launching A Successful Fashion Line (via FMM) Learn the steps to get that… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at