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Fashion PR News: Magnolia PR Announces New Client Bobinette

Magnolia PR, a boutique fashion, baby, and lifestyle firm based in Los Angeles, recently signed on a new client, the French-inspired Bobinette children's clothing label. Bobinette is a cosmopolitan collection of boys and girls clothing that draws inspiration from designer Lorraine Le Tac’s Paris upbringing. Bobinette is available in sizes for newborns to 8 years old for boys and 6 months to 4T for girls. The spring/summer collection retails from $14 to $75 at select boutiques.

Lorraine drew inspiration for the current Bobinette collection from vivid colors, patterns, vintage objects, travels to exotic locales
including Morocco and Sri Lanka, and simply wandering the streets of Paris. Styles include gingham, striped, and plaid button-downs, gaucho tees, twill shorts, and overalls for boys and gingham dresses with lace trim, knit ruffle dresses, and matching bloomers for girls.

The name Bobinette comes from the French tale “The Little Red Riding Hood” and also means “little face” in French. All Bobinette garments are made in the USA, and the organic baby layette is an eco-friendly option.

Bobinette is  available at Vivi Bambini boutique in New Jersey and Space Kiddets in New York as well as online at and

About the author: Crosby Noricks

Known as the "fashion publicist's most powerful accessory," (SD-UT) and the "West Coast 'It' girl of fashion PR," (YFS Magazine) Crosby Noricks is a brand strategist, author and founder of PR Couture. Crosby was included in the iMedia 25 Class of 2012 Internet Marketing Leaders and Innovators, and enjoys helping fashion and lifestyle brands connect with their audiences in meaningful and creative ways.

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Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at