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Photo by Andy Espin

Round Two: Fashion Speed Networking in London, October 7

Photo by Andy Espin

If you are anything like me, networking events are rarely more satisfying than the watered down coffee so often served. If you’re lucky enough to be in London, Fashion Speed Networking has eliminated that frantic standing around looking for a friendly face (or a great pair of shoes!) to talk to, offering something efficient and effective instead.

Over 100 industry pros turned up at last month’s inaugural event for fast-chatting/moo card exchanging. A bell rang every 20 seconds before allowing 2 minutes for introductions. 2 minutes! Colored badges indicated whether individuals were fashion, beauty or industry professionals, making it easy to tailor discussions for maximum impact. The concept proved so successful that Fashion Insight has decided to turn it into a bimonthly occurrence.

“Massive value for meeting PR fashion contacts”

Roy Storch: George Malster

The next Fashion and Beauty Speed Networking Event is scheduled on Thursday October 7 at co-working space The Cube. Question is – when will NYC or LA take the hint and put on their own super-speedy soiree? What do you think about the concept of speed networking?

About the author: Crosby


Crosby Noricks is the founder of PR Couture and a creative marketing strategist for fashion brands and publicists who get it (or who want to get it). Author of Ready to Launch: and co-teacher of the one-of-a-kind fashion PR workshop, Fashion PR Confidential, Crosby wears her ascribed fashion PR Girl mentor crown with pride.

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Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture. A creative marketing strategist for fashion brands that get it (or who want to get it!), I care about helping companies connect to their audiences in meaningful ways, as well as mentoring aspiring fashion publicists along their career path. Recently, I was included in iMedia's annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Want to learn more? Check out my full bio or get in touch.