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Fashion PR Fridays: Online Magazine Edition

Fashion PR

Google Launches Quarterly Publication. Names it “The Quarterly” (via Mashable)

Rue Mag launches March/April Issue, reports on Twitter that the oxfords on the front cover are by Cole Haan (via Rue)

“When I was talking with Jane about how I would be able to run it, we were thinking about how, you know, I have school and stuff,” Gevinson said, “but that actually helped because the people reading it, the teenage girls, have school too. When you think about news sites and everything, they’re being updated constantly. In our case, I think it’s nicer to have fewer updates but features that have a lot of substance and are really special.”

more on Tavi, Jane Pratt and the unSassy 2.0 (via WWD)

Watch this space, PR Couture contributor Lauren Scruggs is working on an online magazine of her own, titled LOLO.

If you are antsy pantsy waiting for the next issue of Matchbook to come out, take a turn around their Tumblr

About the author: Crosby


Crosby Noricks is the founder of PR Couture and a creative marketing strategist for fashion brands and publicists who get it (or who want to get it). Author of Ready to Launch: and co-teacher of the one-of-a-kind fashion PR workshop, Fashion PR Confidential, Crosby wears her ascribed fashion PR Girl mentor crown with pride.

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Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture. A creative marketing strategist for fashion brands that get it (or who want to get it!), I care about helping companies connect to their audiences in meaningful ways, as well as mentoring aspiring fashion publicists along their career path. Recently, I was included in iMedia's annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Want to learn more? Check out my full bio or get in touch.