think PR

Fashion PR Jobs: Fashion PR Director at Think PR

Think PR, a public relations and marketing agency which specializes in fashion, beauty, hospitality, design, art, luxury goods/services and entertainment, is growing rapidly and looking for a fashion PR director.

Requirements:

  • 5-7 years PR experience (agency and/or in-house)
  • Experience managing a team
  • Strategic approach to publicity (I.e. – you have created, presented and implemented creative, press worthy initiatives)
  • Strong writing skills
  • Excellent media and client relationships
  • Experience creating client strategies
  • Confident speaking skills
  • Event planning and management experience

Responsibilities:

  • Overseeing day to day activity for variety of high-profile and emerging brands
  • Managing and motivating a team
  • Managing client relations
  • Creating, presenting and implementing strategies to/for clients
  • Drafting media collateral
  • Editing reports before they are sent to clients
  • Managing events (overseeing red carpet teams, etc)
  • Pitching big picture stories/profiles

Head over to Fashionista for more details and the contact email. And don’t forget to visit the PR Couture Job Board for more fashion & marketing job opportunities!

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Fashion’s Night Out Heats Up Tucson for a Weekend of Style & Giving Back

While the fashion set jetted off for Lincoln Center, I decided to take fashion show producer Paula Taylor up on her offer to spend a weekend in Tucson, checking out the inaugural Fashion’s Night Out at La Encantada, and Tucson Ladies’ Council’s annual fashion show to benefit Tu Nidito, including a VIP reception at Tiffany’s featuring Morton Myles, the man who designed Jackie O’s iconic robin’s egg dress in 1961. Fashion and a waterfall pool? How could I say no?!

Fashion’s Night Out

La Encantada is true desert luxury – and it’s lit courtyards, sweeping staircases, Spanish-style architecture and of course, shopping (hello enormous Anthropologie!) created a lively atmosphere to enjoy Fashion’s Night Out. In addition to shopping the stores, models wearing a variety of vintage gowns posed atop white seating, and a (shoppable, of course!) area was created to highlight local designers and boutiques.

Morton Myles at Tiffany

One of the most surprising and enjoyable parts of my visit was the chance to hear a real state of the union type address from retired fashion designer Morton Myles. His humor, candor and wit and experience provided context and flavor to what we think of the fashion industry today. He is also an excellent cocktail party conversationalist, if you ever get the chance!
Favorite quotes:

“The truth is, when there so many problems in the world…why would anyone be interested in fashion? The ability to make a woman look lovelier, more beautiful, and a word that’s no longer used, more glamorous…is something akin to magic.”

“A fashion designer is nothing more than a person who can mirror what society wants, and do it at the right time, successfully. And right now, society doesn’t know what it wants, except that it wants to express itself.”

The Cotton Club

More than 15 years ago, Tu Nidito became a non-profit agency dedicated to supporting children impacted by serious medical conditions and death. They are the only agency in Southern Arizona dedicated to providing comprehensive care to children whose lives have been impacted by grief.  Some of you may know that I lost my mom unexpectedly in 2007.  Sitting down to lunch with Tuscon Ladies Council chairs Amy Breck and Laura DiChristofano to learn more about the TLC and Tu Nidito made the fashion show instantly personal for me.

Held on the Westin La Paloma grounds under a bright white tent, the event itself was gorgeous. Despite the relentless pounding of rain (I did not pack for rain in the desert!), local celebrities and business owners generously participated in the live and silent auction. It was also great to have actual Tu Nidito families in attendance, many of whom made their runway debut! It was also refreshing to see a wearable mix of mainstream designer, vintage and local designers (I’m still thinking about those sheer black culottes!) as well as a bit of diversity in the models as well.

Final Thoughts

It’s always thrilling to be a part of the magic that takes place in New York twice a year, it’s also worth taking a look at how the rest of the country takes part, particularly with regard to Fashion’s Night Out, which has grown exponentially and took place in 18 countries this past September 9th. Finally, with the current celebri-spectacle that plagues front row fashion week coverage, it can be refreshing to see close up how local charity runway shows support local designers and and unite residents to raise funds for organizations making a real difference in their local community.

Many thanks to Paula Taylor, Melanie Sutton, Marketing Manager at La Encantada, Amy and Laura and all the Tuscon Ladies Council for showing me such an inspiring side of Tuscon!

 

 

 

Fashion PR Marketing Tips

Fashion PR Fridays: Fashion, PR & Marketing Links 9.16.11

Dior is making an offer to Marc Jacobs and business partner, Robert Duffy, that is going to be hard to refuse. Rumors of salaries over $10 million are circulating which would bump Jacobs up to one of  the highest paid designers. (via The High Low)

Gossip Girl is taking its fashion influences to the next level by releasing a clothing line inspired by the show this Fall. After years of the show being aired on TV, it begs one to wonder why it took them so long? (via Fashionista)

All the buzz about the Missoni for Target collection finally exploded when the collection was released this week. Not only did the Target website crash, but now there is a large selection of the products on eBay that are selling for way more than the in-store prices. (via MSNBC)

With a huge resurgence in 3D film lately, its no surprise that the fashion world is following suit. Norma Kamali launched an interactive e-commerce site that features a 3D video that she hopes will help revolutionize the shopping experience. (via Fashionably Marketing)

Jordi Constans is to succeed Yves Carcelle  as CEO at popular LVMH brand Louis Vuitton by 2013. (via Market Watch)