Fashion Blogger Agents DBA Expand to Europe

DBA, known for their pioneering work representing top fashion bloggers like The Glamourai, Honestly WTF, From Me To You, Sea of Shoes and Atlantic-Pacific, recently celebrated two years in business. The firm, run by Karen Robinovitz and Kendra Bracken-Ferguson, can now add another candle to that cake, via their partnership with Talent Agency, a Paris-based talent agency that manages Europe’s elite online influencers.

DBA negotiates lucrative partnerships and contracts for its more than sixty clients, which include national television deals and commercials, global advertising campaigns, and high-profile brand ambassadorships. Talent Agency provides similar services, including product placement, sponsored content, event appearances and hosting, video production, and social networking strategy, as well as integrated marketing and PR partnerships with brands throughout Europe to clients Sushi Pedro, Marie Luv Pink, La Revue de Kenza and Mode Trotter.

Image via That Girl Lucy

About This Author

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. Crosby spends her time managing PR Couture and mentoring fashion publicists through PRISM and Instappable, as well as the biannual NYC workshop, Fashion PR Confidential. Occasionally, she opens up limited consulting spots for emerging brands through her signature offering, The Brand Elixir.