Fashion PR Fridays: PR, Marketing & Social Media Links 6.15.12

  • Cision announces their Top 50 PR/Marketing blogs using Cision Influencer Ratings. PR Couture comes in at #30 – not bad for a niche site! (via Cision)
  • PR Newswire releases the Agility dashboard to offer a multitude of its services in one place (via Techcrunch)
  • Working in PR, quotes are often written and then approved. But Lucky Mag has come under fire for forgetting the approval part (via Fashionista)
  • They won’t blow your mind, but these 10 Social Media Tips from power agency OMD are a good refresher (via Mashable)
  • What a dame! Diane Von Furstenberg is elected to a 4th term as President of the CFDA (via JBC Style)
  • Walmart’s (yes, Walmart) mobile & digital strategy is definitely one to watch (via The High Low)
  • Not sure what you are supposed to be doing with Google+? Check out how Problogger Darren Rowse is tackling the challenge (via problogger)
  • Why you should never ask to “borrow an audience” in your pitch (via Peter Shankman)
  • BoF  launches a new series, Finding Your M’O, penned by Moda Operandi co-founder and CEO Áslaug Magnúsdóttir (via BoF)
  • More on the curation vs creation vs content strategy vs storytelling debate. But we think this one is worth reading (via Voce Communications)

Favorite Fashion Videos


About This Author

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. Crosby spends her time managing PR Couture and mentoring fashion publicists through PRISM and Instappable, as well as the biannual NYC workshop, Fashion PR Confidential. Occasionally, she opens up limited consulting spots for emerging brands through her signature offering, The Brand Elixir.