Fashion PR Fridays: PR, Marketing & Social Media News 10.12.12

  • Interested in a clinical evaluation of fashion week? (via Psychology Today)
  • Don’t forget that the newest PR Couture ebook, Pitch Perfect, is 20% off through Sunday. Check out this review of the 60-page guide from our favorite PR girls (via NYCPRGirls)
  • What do you think of the new “want” button that retailers like Pottery Barn and Victoria’s Secret are testing out on Facebook? (via Business Insider)
  • What lovely shades of Anna Wintour. Our favorite fashion editor in 29 pieces of finely crafted, fan created art.  (via Buzzfeed)
  • The odds are ever in her favor. Jennifer Lawrence is named the new muse of Christian Dior. Katniss inspired boots, please! (via Vogue UK)
  • The one she couldn’t repel. Man Repeller blogger and envelope pusher Leandra Medine introduces her new husband in true Man Repeller fashion.  (via Huffington Post Style)
  • An interesting infographic on the power of Pinterest and the big brands who are pinning to win. (via Fast Company)
  • Social Media has changed PR. Here are three PR tips on how make social media a part of PR planning. (via Queue)
  • Jamie Nordstrom of Nordstrom Direct shares e-commerce secrets. (via Apparel)
  • Living the start up life? Check out this Q&A with the founder of StartUp Fashion (via The High Low)

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About This Author

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. A decade later, Crosby is a successful fashion marketing strategist who spends her time championing PR Couture's growth and mentoring fashion publicists through her signature online course PRISM. Learn more about opportunities to work directly with Crosby at her website