Style X Re-Emerges as The Neighborhood, March 11-14, 2013

Style X, the free fashion event that accompanied SXSW in 2011 and 2012, has re-emerged as an independent entity. The Neighborhood will showcase emerging fashion and lifestyle brands, boutiques and speakers on 2ND Street District in Downtown Austin from March 11-14, 2013. The timing of the event comes on the tail-end of Interactive and the beginning of Music.

Joah Spearman, CEO and co-founder of AvecMode, the experiential marketing and measurement company responsible for The Neighborhood shares, “The Neighborhood at 2 ND Street District will be the first real opportunity we’ve had to bring these people together into a true community setting that isn’t in a tradeshow, fashion week or other traditional industry setup.”

Brands like Bryna Bags, Tar & Feather, Gungy Gentleman, Piper Grove, HoodieBuddie and BedStu have all gone on record in support of the departure, noting strong sales, marketing opportunities and networking opportunities with press and music stylists.

“Like” “The Neighborhood” on Facebook and follow @NeighborStyle on Twitter to stay up to date on The Neighborhood.

About This Author

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. Crosby spends her time managing PR Couture and mentoring fashion publicists through PRISM and Instappable, as well as the biannual NYC workshop, Fashion PR Confidential. Occasionally, she opens up limited consulting spots for emerging brands through her signature offering, The Brand Elixir.