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Fashion PR Marketing Tips

Fashion PR Fridays: PR, Marketing & Social Media News 11.16.12

  • Holiday shopping trends all wrapped up in a lovely infographic. (via Social Caffeine)
  • A look at how Spanish label Zara became the largest fashion retailer on the planet. (via the New York Times)
  • Fashion brands continue to experiment with video content. What videos have you seen and liked? (via the High Low)
  • The powers-that-be have decided what the word of the year is. We’ll give you a clue: It rhymes with bif and sometimes involves lots of cats. (via PR Daily)
  • Ebay launches its affordable collective (everything is under $100) just in time for gift-buying season. (via Refinery 29)
  • Target and ABC show "Revenge" team up for some innovate advertising. We're already obsessed enough with both as it is. (via Business 2 Community)
  • Crosby Noricks made it on the 2012 iMedia top 25 list of cutting edge innovators. We’re so proud! (via iMedia Connection)
  • Angels and their wings - a look at Victoria's Secret Fashion Shows through the years.  (via Business Insider)
  • Pinterest makes it official and launches new business account features and tools. (via AdAge)
  • Calling all students! Parsons opens its doors in Paris and hopes to open more across the Eastern Hemisphere. (via Fashionista)


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About the author: Crosby Noricks

Known as the "fashion publicist's most powerful accessory," (SD-UT) and the "West Coast 'It' girl of fashion PR," (YFS Magazine) Crosby Noricks is a brand strategist, author and founder of PR Couture. Crosby was included in the iMedia 25 Class of 2012 Internet Marketing Leaders and Innovators, and enjoys helping fashion and lifestyle brands connect with their audiences in meaningful and creative ways.

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Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at