Fashion PR Guy 2012 Holiday Survival Guide

Fashion PR Guy Holiday Survival Guide

Fashion PR Guy 2012 Holiday Survival Guide

So much to do this time of year, all that hustle and bustle obviously requires some additional arsenal.  Colorful socks and beach bracelets add a punch of fun no matter what dreary weather or interminable meetings you may be enduring. Pick up Wool, a completely intoxicating series of short dystopian novels that will have you appreciate being “outside” (it’ll make sense when you read it) and completely transported during long flights or subway rides. Self-gifting is the new black of course, so pick up a rad new laptop bag, take notes like the digital PR savant you are (and be able to say yes, I purchase from Sky Mall!!!) with a digital notepad and snag a pair of oh so suave touchscreen gloves to stay up to date with email and Facebook stalking while out and about. When it comes to personal indulgences, please pick up this completely extravagant beard oil (you all have such lovely ones – in my head at least), and pick up my favorite just manly enough Archipelago candle to calm you down after a job well done. Good on you, sir.

1. Hand Knit Wool Short Socks, LizSocks, $40
2. Woven Beach Bracelets, Burkman Brothers, $30
3. Wool Books 1-5, Hugh Howey $5.99 Kindle Edition
4. George Gina & Lucy Laptop Bag, BagHaus, $139.99
5. Archipelago Bergamot Tobacco Candle, Amazon, $19.50
6. Tobacco Beard Oil, GentSupplyCo, $65.50
7. Touchscreen Gloves, Mujjo, €24.95
8. Digital Notepad & Pen, Sky Mall, $149.99

Let me know what your survival musts are in the comments or on Twitter!

About This Author

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. Crosby spends her time managing PR Couture and mentoring fashion publicists through PRISM and Instappable, as well as the biannual NYC workshop, Fashion PR Confidential. Occasionally, she opens up limited consulting spots for emerging brands through her signature offering, The Brand Elixir.