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Fashion PR Marketing Tips

Fashion PR Fridays: PR, Marketing & Social Media News 1.4.13

  • One editor shares her point of view on the difference between advertising and editorials. Essential publicist reading. (via Writer’s Weekly)
  • A match made in fashion tech heaven! Model Lily Cole has been seen canoodling Twitter founder Jack Dorsey.  Ok this link was just an excuse to use the word canoodle. (via Fashionista)
  • Like wine, Burberry continues to get better with age… and technology. How the trench coat icon has become the leading global luxury brand. (via Harvard Business Review)
  • One is never too old to play with paper dolls – especially if they’re Louis Vuitton paper dolls. (via Refinery 29)
  • We know it’s sometimes hard to keep those New Years promises, but these resolutions for PR students are a must! (via Fashion PR Confidential)
  • Curious who is responsible for various brand's social media? Me too. (via Mediabistro)
  • Is The Gap ready for a comeback close-up? The khaki emporium acquires Intermix boutiques.  (via Glamour)
  • A real-life Etsy store?!  A few of our favorite online retailers are opening actual doors.  (via The High Low)
  • Survey says! 71% of big brands leave customer tweets unanswered? Bad brands! (via Internet Retailer)
  • Want to be lucky like me and work with Crosby one-on-one? Consulting packages got a New Year's refresh (via PR Couture)

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Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping rad companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me an electronic communiqué.