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Fashion PR Marketing Tips

Fashion PR Fridays: PR, Marketing & Social Media News 1.18.13

  • Yes, relationships matter, but effectively creating and telling a good story for your brand can help you score some big coverage. (via PR Daily)
  • Forget the long runway! Prada created a “house” around its audience for its latest show, and we’re kinda wishing it were real. (via Refinery 29)
  • Take a look at some up-and-coming social networks that could be major PR players. Are you using any? (via Media Bistro)
  • Social Media Marketers wear many hats – including journalist. Here are a few tips to make the most of that post. (via Social Media Insider)
  • What a delight! Ready to Launch is listed on InternQueen’s Top Five Books for the Work World. (via InternQueen)
  • Feeling overwhelmed and tired? Take a deep breath and use some of these tips when the going gets a little rough. (via NYC PR Girls)
  • Prabal Gurung shows off some springy brights in the latest Target Collaboration.  (via Fashionologie)
  • Well this in an interesting find. Wrangler introduces the first jeans that help moisturize your legs. Who’s buying? (via Vogue UK)
  • Facebook introduced its new Graph Search this week, and we are pretty sure it’s going to have a big impact on brands. What do you think? (via WWD)
  • Wearable technology is the way of the future! Check out some of last year’s techiest innovations and what’s to come in 2013. (via Racked)

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About the author: Crosby Noricks

Known as the "fashion publicist's most powerful accessory," (SD-UT) and the "West Coast 'It' girl of fashion PR," (YFS Magazine) Crosby Noricks is a brand strategist, author and founder of PR Couture. Crosby was included in the iMedia 25 Class of 2012 Internet Marketing Leaders and Innovators, and enjoys helping fashion and lifestyle brands connect with their audiences in meaningful and creative ways.

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Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at