Fashion PR Fridays: PR, Marketing & Social Media News 3.22.13

  • Instant Instagrams! Polaroid is making a comeback with the new Instagram camera. Who’s excited? (via PRNewser)
  • Kate Spade uses iPads, espresso and exclusive weekly items to bring social-media savvy women into the store. Are you enticed? (via Fast Company)
  • Net-a-Porter jumps in the beauty pool with the release of their new makeup line. (via Mashable)
  • See? PR girls are just misunderstood. Take a look at some of the things guys should know about dating a PR girl.  (via Your Coffee Break)
  • Brands are integrating Instagram into their web content by encouraging consumers to be a part of their storytelling. Which brands have you seen do the same? (via Luxury Daily)
  • Beware: the latest addition to the Museum at FIT may induce shoegasms. (via Fashionista)
  • PR Couture’s Crosby Noricks was named one of the top ten influential PR ladies to follow on Twitter. Take a look at the rest of the best and give them a follow. (via PR Diva)
  • Rachel Zoe quotes via gifs just make sense. (via Buzzfeed)
  • A look at PR then and now. My how times have changed. (via All Twitter)
  • Barney’s celebrates Chloe’s 60th anniversary with artistic window displays made entirely out of hair! Do you think they tangle? (via PSFK)
  • Watch out L.A.! Fashion PR Confidential is heading to the West Coast in June. Register now to get the Early Bird Special. (via Fashion PR Confidential)

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About This Author

Known as the “fashion publicist’s most powerful accessory,” (San Diego Union-Tribune) and the “West Coast ‘It’ girl of fashion PR,” (YFS Magazine) Crosby Noricks put fashion public relations on the digital map when she launched PR Couture in 2006. She is the author of Ready to Launch: The PR Couture Guide to Breaking into Fashion PR, available on Amazon. Crosby spends her time managing PR Couture and mentoring fashion publicists through PRISM and Instappable, as well as the biannual NYC workshop, Fashion PR Confidential. Occasionally, she opens up limited consulting spots for emerging brands through her signature offering, The Brand Elixir.