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Fashion PR Marketing Tips

Fashion PR Fridays: PR, Marketing & Social Media News 4.5.13

  • Powerhouse Alle Fister of Bollare is one accomplished entrepreneur and one of our favorite PR Girls. Here she shares some of her career experiences that helped her get to where she is today. (via The Everygirl)
  • Taboos in fashion? Indeed, there are some topics in the fashion industry that cause quite a stir. Would you add any? (via Refinery29)
  • The DailyLook gets some high profile funding from investors like Rachel Zoe and GRP Partners which is turning the e-commerce site into the king of fast fashion. (via TechCrunch)
  • Fashion and the luxurious really seem to be a rappers delight – they share so in their lyrics! These favorite fashion shout-outs transformed into typed prints are pretty enough to frame. (via Luxury Rap)
  • The sandman of our shoe dreams, and winner of this year’s British Fashion Awards Outstanding Achievement Award, Manolo Blahnik reminds us that shoes aren’t just shoes. (via The Guardian)
  • Good PR writing and style will always be important no matter how much the industry changes or what you’re writing for. These tips are a good refresher to keep those basic foundations strong. (via PR in Your Pajamas)
  • PR Couture’s Crosby Noricks talks Ready to Launch, the 2nd Edition, balancing multiple projects and what’s next for PR Couture in this interview. (via the Examiner)
  • The British are coming, and we couldn’t be more excited! Popular English retailers like TopShop and ASOS are focusing their attention on the American market. (via Business Week)
  • Saint Laurent goes hardcore with edgy rockers like Marilyn Manson and Courtney Love to star in the brand's new ad campaign and music project. What do you think about the approach? (via Vogue UK)
  • Save time (and hair pulling!): Five simple steps for effective content marketing strategies. (via Business 2 Community)
  • Shazam has been there for us when we're trying to tag that song we keep hearing. Now the music-tracking app is developing a fashion application that will be able to ID items we see on screen. (via The Telegraph)

Favorite Fashion Videos

About the author: Martha


Martha Chavez is a communications professional working in the nonprofit sector, but loves moonlighting in fashion PR as Managing Editor at PR Couture.

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Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me a note.