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Fashion PR Marketing Tips

Fashion PR Fridays: PR, Marketing & Social Media News 6.7.13

  • A few experts share some small tips for big success in the fashion startup industry. (via the Guardian)
  • What do you think is more important? A degree or experience? (via PR Daily)
  • Supermodel Lily Cole adds jewelry designer to her resume with the launch of her new sustainable rubber jewelry line (via Elle UK)
  • It’s a grind: Into the Gloss creator Emily Weiss shares how her hard work and passion turned into one successful blog. (via Buzzfeed)
  • Social media overload be gone! These tips will help you tackle your way through those social platforms with ease. (via Startup Fashion)
  • Beauty Box subscription company Birchbox is expanding and rebranding. (via Mashable)
  • Redefining luxury will determine how it works in this digital economy. (via Brand + Commercial)
  • Now this is what we call window-shopping! eBay installs shoppable touch windows in several New York stores. (via the Verge)
  • Is the virtual office the PR firm of the future? Do you work in a virtual setting? What do you like about it? (via Spin Sucks)
  • Tony Hsieh of Zappos and JC Curleigh of Levi’s Brand offer advice on how to solidify your brand and become more than just the latest trend in the fashion industry. (via Fashion Notes)
  • A few reasons why millenials are destined for PR success. What else would you add? (via Healthy Comms)
  • One of our new favorite reads is Fashion Industry Today – a new industry digital magazine by Meredith Corning (you may recognize the cover story). (via Fashion Industry Today)

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About the author: Martha Chavez

Martha Chavez is a communications professional working in the nonprofit sector, but loves moonlighting in fashion PR as Managing Editor at PR Couture.

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Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at