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Fashion PR Industry News from the week of July 1, 2013 Fashion PR Industry News from the week of July 1, 2013

Fashion PR Fridays: The Top 50 PR Blogs, Real Life Pinterest & Successful Mentorships

  • PR Couture and some other favorites made it on the top 50 public relations blogs list! Others you’d add? (via Cision)
  • PR is a rollercoaster of a career, but well worth it. So whether you’re fresh out of college with PR degree, or thinking about it as a second (or third) career, there are several ways to get started. (via Your Coffee Break)
  • Some have a complicated relationship with Vine, but fashion brands are making it work quite nicely. (via Mashable)
  • Apple hires former YSL CEO to work on secret projects. Hmm, what’s up your sleeve, Apple? (via Business of Fashion)
  • Nordstrom is trying to bridge the gap between online and in-store shopping by bringing Pinterest to life. (via Huffington Post Style)
  • The Gap is channeling the millennial mindset by making major marketing efforts with festivals like Bonnaroo. (via Buzzfeed)
  • Magazine publishers could learn a thing or two about thriving from couture houses. (via Fashionista)
  • PR Couture’s Crosby Noricks explains mentorships that work and how to successfully approach them. Do you have mentor/mentee?(via IFB)
  • Diane Von Furstenburg gets cozy with the New York Times and tells us why she brought back the wrap dress after 14 years. (Via the New York Times)
  •  Louis Vuitton introduces a mobile commerce site to making your luxury bag shopping a digit away. (via Elle)

Favorite Fashion Videos

Photo Credit: Emily Soto

About the author: Martha


Martha Chavez is a communications professional working in the nonprofit sector, but loves moonlighting in fashion PR as Managing Editor at PR Couture.

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Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me a note.