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Fashion PR Fridays: PR, Marketing & Social Media News for the Week of October 7, 2013 Fashion PR Fridays: PR, Marketing & Social Media News for the Week of October 7, 2013

[Sponsored by Charles Clinkard] Retailer’s Holiday Marketing Plans, Pinterest Ads & Fashion’s Surprising Funnyman

This post is sponsored by and written in collaboration with Charles Clinkard, a leading provider of high-quality footwear for men, women and children. Founded more than 85 years ago by Charles Clinkard and his wife Eveline, the brand now offers the latest in fashionable footwear from leading designers, through their 32 UK locations and their online store. As well as shoes from iconic British names like Barbour and Hunter, the brand offers a fantastic selection of fashion accessories. Follow Charles Clinkard on Facebook andTwitter, and be sure to check out their blog for the latest in footwear trends and fashion news.


  • Tis the season! Facebook targets mobile in an effort to capture holiday shoppers. (via Luxury Daily)
  • A round up of all social media lessons learned from Fashion Week. Which do you think was the best? (via WWD)
  • Are “brand journalists” the new storytellers? Why brands should have editorial teams strictly to tell stories. (via Inc.)
  • Pinterest promoted pins are here! What do you think? (via TechCrunch)
  • Anthropologie is one of those brands that does content marketing, and boy do they do it well. (via Cursive Content)
  • Adulthood shouldn’t stunt your creativity. Take some cues from your childhood and let those creative juices flow. (via The Black Sheep Agency)
  • You know that feeling when you belt out the wrong song lyrics? Yeah, these fashion misspellings on Twitter feel the same. (via Four Pins)
  • What it’s really like working for always controversial Abercrombie and Fitch. (via Cosmopolitan)
  • André Leon Talley spoke at Fern Mallis’ 92Y Panel this week and said some of the funniest things ever. (via Stylecaster)
  • In exploring social media options, natural beauty brand Burt's Bees used Vine to reenact classics like Moby Dick and Julius Caesar. (via Adweek)

Favorite Fashion Videos

Photo Credit: Bhumika.B

About the author: Martha


Martha Chavez is a communications professional working in the nonprofit sector, but loves moonlighting in fashion PR as Managing Editor at PR Couture.

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Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping rad companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me an electronic communiqué.