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Fashion PR Fridays: PR, Marketing & Social Media News for the Week of October 28, 2013 Fashion PR Fridays: PR, Marketing & Social Media News for the Week of October 28, 2013

The Bra that Tweets, Winning at Social Media & John Galliano Takes Center Stage

  • New website D’Marie could just be the shoppable IMDB you’ve always dreamed of. (via the High Low)
  • Kate Spade CEO Bill McComb talks the trials and tribulations of re-branding and leadership. (via the Guardian)
  • Starbucks teams up with Alice+Olivia to create limited edition tumblers and the cutest “bearista” ever. (via WWD)
  • Burberry and Macy’s have some of the first ads seen on Instagram. Which others have you seen? (via Racked)
  • The Tweeting bra that is socially creating breast cancer awareness. (via Mashable)
  • Armani is creating a streamlined e-commerce experience for easy pinning capabilities. Will others follow? (via Luxury Daily)
  • The coolest (pun intended) kids on the street eat these designer popsicles. (via Trendland)
  • How to make sure you win at social media with more than just kittens. (Although kittens make everthing win.) (via Entrepeneur)
  • John Galliano’s interview with Charlie Rose is becoming a stage adaptation with puppets and all. (via Stylecaster)
  • Juicy Couture gets snappy with picture app SnapChat to share their spring 2014 campaign. (via Fashion Times)
  • To keep the Halloween spirit going, here are three social media lessons learned from “It’s the Great Pumpkin, Charlie Brown”. (via the Buzz Bin)
  • L’Oreal has installed a vending machine in a New York City subway station for your holiday cosmetic needs. (via Huffington Post Style)
  • Mingling, reading PR blogs and building relationships: the building blocks for aspiring PR pros. (via Your Coffee Break)

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Photo Credit: Ana Luísa Pinto [Luminous Photography]

About the author: Martha Chavez

Martha Chavez is a communications professional working in the nonprofit sector, but loves moonlighting in fashion PR as Managing Editor at PR Couture.

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Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at