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Fashion PR Fridays: PR, Marketing & Social Media News for the Week of December 2, 2013 Fashion PR Fridays: PR, Marketing & Social Media News for the Week of December 2, 2013

YouTuber Hauls, Victoria Beckham’s Advent Calendar & Holiday Networking Tips

  • According to Teen Vogue Editor-in-Chief Amy Astley, in fashion, you either go big or go home. (via Forbes)
  • Tumblr is luring brands on mobile by offering sponsored trending blog placements. (via AdWeek)
  • Elie Saab and the London School of Design team up to offer you the most fashionable of degrees. (via Vogue UK)
  • Fashion/Beauty YouTubers are taking over the world with their videos. Black Friday haul videos got more views than ever over the weekend, and it might change how brands market next year. (via Buzzfeed)
  • The holidays are ripe for networking opportunities. Check out these bits for you to make the most out of your holiday mixer. (via Inc.)
  • First the movie and now the lingerie line. Yep, Swedish retailer KappAhl is launching a 50 Shades of Grey inspired lingerie collection. (via Wall Street Journal)
  • Pinterest helped drive some serious Cyber Monday numbers. Did you shop? (via TechCrunch)
  • Wanelo is the social shopping tool to take you into the holidays. (via Racked)
  • PR Couture’s Crosby Noricks chats about a big PR Couture birthday and what’s coming up in 2014. (via Cision)
  • Victoria Beckham is gifting us with an Instagram advent calendar where she will release a new holiday video everyday for the next 20 days. (via Fashionista)

Favorite Fashion Videos

Photo Credit: Anne Marthe Widvey

About the author: Martha


Martha Chavez is a communications professional working in the nonprofit sector, but loves moonlighting in fashion PR as Managing Editor at PR Couture.

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Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping rad companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me an electronic communiqué.