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Fashion PR Fridays: PR, Marketing & Social Media News for the Week of December 23, 2013 Fashion PR Fridays: PR, Marketing & Social Media News for the Week of December 23, 2013

Bib & Tuck’s Virtual Currency, Native Marketing & André Leon Talley’s New Gig

  • Net-a-Porter founder Natalie Massenet is not holding back with her growing empire. (via the New York Times)
  • Michael Kors and Diane von Furstenberg are just a few designers leaving Lincoln Center this Fashion Week. Who’s next? (via Stylecaster)
  • This week the interweb has been abuzz with Dover Street Market, but what exactly is it? Well, here are the ten things you need to know. (via Racked)
  • Five years of social media in one infographic. (via Socially Stacked)
  • A plus-size Barbie is causing quite the controversy online. What do you think? (via Huffington Post Style)
  • This has been the year of native marketing and with good reason - it’s pretty dang effective. (via Spin Sucks)
  • So you got a not so pretty sweater instead of the Urban Decay Naked 3 Palette for Christmas. Let two editors share how they approach the dreaded gift return. (via Vogue)
  • A new Twitter show may be making its way to your TV. (via All Twitter)
  • Fashion tech startup Bib and Tuck is doing things differently by using virtual currency. Could it be the beginning of a new kind of retail? (via Third Wave Fashion)
  • Zappos Couture appoints André Leon Talley as artistic director to expand social reach and launch a web magazine. (via Fashionotes)

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Photo Credit: Kris Kesiak Photography

About the author: Martha Chavez

Martha Chavez is a communications professional working in the nonprofit sector, but loves moonlighting in fashion PR as Managing Editor at PR Couture.

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Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at