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Fashion stylist Gen Bell

Fashion & Music Video Stylist Gen Bell Shares Tips for PR Girls

As a fashion publicist, relationships with celebrity and fashion stylists make a huge difference. Gen Bell is a Miami-based stylist who has worked on productions for JLo & Pitbull and has a robust background in costume design and music video styling. To learn more about how Gen works with brands, and what life is like as a busy stylist and writer (Gen is a former fashion writer at Haute Magazine and Co-Editor at Seeking The Good Life)we caught up with Gen for a quick Q&A.

How did you get started as a stylist?

I've always loved fashion and wanted to be apart of it in some way. I decided that I would find a mentor to show me the ropes and I did just that. I worked under a few different stylists actually and learned a great deal from them all.

What are you currently working on?

I have a few things in the works at the moment, most of which I can't really give too many details about right now. I'm preparing for one music video with a well known artist and a few photo shoots.

What are the most impactful ways you have built your reputation?

It's definitely difficult to build a reputation in such a popular city. I simply just continue to do my best and network as much as possible and just let my work speak for itself.

How have you built relationships with designers and brands?

I'm always reaching out to designers and different brands. I love collaborating with other creative and free thinking individuals to create magic.

What is your approach when dressing a celebrity client?

My objective is to have a repeat client. That can only happen if they are pleased with your work. So I make sure that communication is effective, because without it, there's a real slim chance of success. I find out what they like, what they don't like, and what they have already envisioned for themselves. Then I work my butt off to improve on that vision.

As a stylist, how do you work with fashion publicists?

I have a really great PR team right now, Blink PR, and I think that having a publicist is important for anyone in my line of work. They truly help get you more exposure and they connect you with the right people that can help your career.

How can a fashion publicist or designer get on your radar?

Just call or email me! I'm always open to work with just about anyone these days.

Who would be a dream client?

Michelle Obama or Oprah Winfrey. I admire their style and look up to both ladies. They’re great!

Current trend obsession:

The long flared 50's style skirts are definitely my trend obsession right now. They are going to be the cat's pajamas this Spring and I'm definitely ready to start rocking mine right now. I've always been obsessed with the 50s

Trend you are SO over:

I'm kind of over the crop tops already but that's mainly out of jealousy because I can't wear them until I start doing some sit-ups. Haha! Just kidding! I'm not really over any trend at the moment, but ask me in another month or so.

Fashion PR girls are always running around, doing a million things at once, yet we have to look fashion-forward, polished and professional. How would you recommend we approach our work wardrobe?

Take a couple of hours to dedicate solely to your wardrobe. Go through your closet and organize it. Keep all classic essential pieces that practically never go out of style and remove the pieces that you know you won't wear for a while. Store them someplace dry, cool and safe. Then focus on the current fashion trends. Make sure that you have a budget for yourself, do some window shopping and comparison, and then add to your wardrobe. It'll be fun!

About the author: Martha


Martha Chavez is a communications professional working in the nonprofit sector, but loves moonlighting in fashion PR as Managing Editor at PR Couture.

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Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping rad companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me an electronic communiqué.