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Fashion PR Fridays: PR, Marketing & Social Media News for the Week of April 21, 2014 Fashion PR Fridays: PR, Marketing & Social Media News for the Week of April 21, 2014

Beyoncé’s Pretty Social, Media Relations & Bobbi Brown Joins Yahoo

  • Who knew yogurt could be so luxurious. An exhibit in San Francisco shows what grocery packaging would look like if designed by lux brands like Apple and Tiffany’s. (Fast Co.)
  • Victoria Beckham: Social Media Spice? (via Mashable)
  • Now she can add singer to her resume, because supermodel Gisele Bundchen covers Blondie in her new H&M campaign. (via Vogue UK)
  • Score a home run with the mechanics of media relations. (via Spin Sucks)
  • Queen Bey is launching a social media campaign to initiate conversations on what pretty really is. (via Elle)
  • Social media evolves faster than a speeding bullet. Stay current and take a look at these five emerging trends. What else would you add? (via Entreprenuer)
  • Barney's created a new app just for the Mac crowd. What do you think? (via the Window)
  • Yahoo is amping the beauty content with Bobbi Brown stepping in as new Beauty Editor in Chief. (via Refinery 29)
  • Another British invasion we can’t wait for! English fast fashion retailer Primark is finally coming to America. (via BBC)
  • Google glasses according to Prada. (via Stylecaster)

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Photo Credit: Vitali Czymmek

About the author: Martha


Martha Chavez is a communications professional working in the nonprofit sector, but loves moonlighting in fashion PR as Managing Editor at PR Couture.

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Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me a note.