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How to get your fashion designs on celebrities Build Your Fashion Brand: A Digital Course for Emerging Designers

Learn Top Fashion PR Secrets to Celebrity Placement

It's that time again! Join me next Tuesday, June 17, for Build Your Fashion Brand's second installment of the summer, Secrets to Celebrity Placement, live at 8pm.

Jessica McAlisterI'm so excited to announce guest expert Jessica McAlister, who will be joining us Jessica is an account manager in the VIP Relations division at Bollare, where she spearheads celebrity initiatives and strategic development for more than a dozen women's contemporary and lifestyle clients.

Jessica has formerly worked closely with luxury brands including Sergio Rossi, Vionett, Emilio Pucci, and Marni on a global level and boasts well-seeded industry relationships with stylists, publicists, and agents.

This is an incredible opportunity to learn directly from Jessica about the world of celebrity dressing, placements and the real deal when it comes to getting products in the hands of celebrities and maximizing those efforts for PR value.

We'll also be covering:

  • Celebrity gifting suites and if they’re worth the investment
  • When and how to get product in the hands of celebrities
  • How to increase your chances of getting a celebrity to wear your piece
  • How to take full advantage of celebrity culture to advance your PR, Marketing & Sales goals

Sign up for the course or grab the bundle and save $12. See you there!

About the author: Crosby


Known as the "fashion publicist's most powerful accessory," (SD-UT) and the "West Coast 'It' girl of fashion PR," (YFS Magazine) Crosby Noricks is a brand strategist, author and founder of PR Couture. Crosby was included in the iMedia 25 Class of 2012 Internet Marketing Leaders and Innovators, and enjoys helping fashion and lifestyle brands connect with their audiences in meaningful and creative ways.

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Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping rad companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me an electronic communiqué.