Articles by Christina Goswiller

PR Toolkit: 3 Productivity Apps

To say public relations is fast-paced is just the beginning…. Read more »

PR Toolkit: StyleShoots Offers Professional Product & Fashion Photography for $5 a Shot

The Challenge: Strong product photography is a required component of any… Read more »

10 Content Ideas for Your Next Agency Newsletter

Now that you’ve chosen your email service provider and understand… Read more »

A Stress-Free Guide to Building an Agency Newsletter

Last week’s PR Toolbox included several email marketing service providers… Read more »

How to Choose the Right Email Marketing Service Provider for Your Agency

It’s 7:45 am Monday morning and you’re on your way… Read more »

4 Ways PR Grads Should Be Using LinkedIn

You have a professional headshot, a complete profile and your… Read more »

Platforms and Pageantry: Miss Social Media 2013

Confession: Miss Congeniality is one of my favorite movies. Still,… Read more »

PR Toolkit: Get Reimbursed Faster with these 3 Expense Apps

Ugh. Expense reports. Is there anything worse? Well, maybe billing… Read more »

A Gatsby-Inspired Guide to Better Success on Pinterest

What should your agency or client Pinterest accounts have in… Read more »

PR Toolkit: 3 Better-Looking Alternatives to Excel

Take a deep breath. It’s time. You can do this…. Read more »

3 Takeaways from Topshop’s Google+ Partnership

In recent years, many companies have been influenced by both… Read more »

5 Business Tips from Fashion Start-up CEOs & Investors

This past Tuesday, the San Francisco fashion and tech communities… Read more »

PR Toolbkit: 3 Free Alternatives to Photoshop

With the ongoing debates about content marketing that’s preoccupying the… Read more »

PR Toolkit: Breaking up (with Google Alerts) Isn’t That Hard to Do

[Ed-note: Meet the newest addition to the PR Couture family: Tribe… Read more »