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Author Archives: Crosby Noricks

Known as the "fashion publicist's most powerful accessory," (SD-UT) and the "West Coast 'It' girl of fashion PR," (YFS Magazine) Crosby Noricks is a brand strategist, author and founder of PR Couture. Crosby was included in the iMedia 25 Class of 2012 Internet Marketing Leaders and Innovators, and enjoys helping fashion and lifestyle brands connect with their audiences in meaningful and creative ways.
Fashion PR Agency KCD

PR Agency News: KCD Paris, CRC, Exposure

KCD Paris is now representing modern vintage and design re-commerce site RESEE.COM for worldwide press relations and digital communication. The project counts prestigious creative collaborations with style insiders such as editor Suzanne Koller, stylist Vanessa Traina, photographers Sofia Sanchez and Mauro Mongiello and jewellery designer Gaia Repossi. CRC has been named AOR for House of Matriarch, a high perfumery based in Seattle recently… More

Public Relations Agency News

PR Agency News: ELR Media Group, M2M PR, Evoke Marketing

Agency news announcements are back! We want to hear all about your fashion & lifestyle PR agency updates, new clients, new hires, awards and more – crosby@prcouture.com ELR Media Group is now representing NYC based Contemporary RTW Collection, Yumi Kim, Pacific & Driftwood, a Los Angeles based Contemporary Swimwear line and Pearle88, a Young Contemporary line based in Los Angeles, CA that just launched… More

Gift Ideas for Clients

PR Couture 2015 Client Holiday Gift Guide

1. Tell your favorite clients how grateful you are for them with a bottle of wine from Argentina. Choose from an 2014 Malbec or 2015 Torrontes, or order the entire collection. Speak Wines, $25 2. Even your busiest client can take care of a Xerographica, particularly when it comes with a classy brass mister. Pigment, $89 3. Stressed out clients will love… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at crosby@prcouture.com.