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Author Archives: Danika

Photo source: IFB

Six Entrepreneurial Tips from the IFB New York Fashion Week Blogger Conference

Nowadays, if you’re not a lot of things, you haven’t reached your full potential. -IMAN IFBCON was a wealth of information for bloggers and entrepreneurs as a whole. From Day 1 of the conference, we brought you how fashion brand sponsors showed up for bloggers, integration and now we bring you take-home tips from the fashion industry’s business savvy tastemakers. Day 2′s… More

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#NYFW 5 Ways to Experience New York Fashion Week

It’s that time again. The city is busier and more frantic than usual, ridden with beautiful 6-foot models, bloggers, street style photographers, and editors dressed in a fashion that is all but attainable to the average citizen. Yes, today is the beginning of New York Fashion Week. While guests rush from show to Starbucks and on to another show, there… More

PR Majors

Back to School: 10 Tips for PR Majors

Class is back in session and you have finally decided that PR is your calling. Here are ten tips for public relations majors that will get you the grades and the job. Define your morning (or late-night) reads Create time in your schedule, between classes, work and homework to read PR and marketing news and tips available on sites like… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping rad companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me an electronic communiqué.