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Author Archives: Jamie Werner

Jamie Werner is Director of PR at Moderne Press. With over twelve years of marketing and public relations experience, working with a wide variety of lifestyle brands, Jamie's passion is to help brands successfully attain their goals by securing national press. Her clients have been featured in top media outlets such as the Better Homes & Gardens, Coastal Living, Cosmopolitan, DailyCandy, InStyle, Lonny, Lucky, Marie Claire, People StyleWatch, Pregnancy & Newborn, Redbook, Sunset, Vanity Fair, Good Morning America, New York Times, Today Show, The Zoe Report and WhoWhatWear among others.
Common PR Mistakes

4 Common PR Blunders (and How to Overcome Them)

Let’s face it – no matter how hard we try, nobody is perfect. We all make an occasional wrong step, but it’s not the end of the world. Here are a few ways to overcome common PR blunders or oversights: What’s My Name? Email is our best friend and is one of the easiest tools we have to communicate quickly… More

V-DAY PR PITCH IDEAS

3 Valentine’s Day Pitch Angles to Warm a Fashion Editor’s Heart

It’s mid-January and hopefully, everyone is caught up on strategic planning for 2014. With Valentine’s Day just a month away, it’s time to jump in and reach out to short lead media. Below are just a few ways to think outside the box and help create excitement for what you or your clients are offering for Valentine’s Day. All the… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me a note.