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Author Archives: Martha

Martha Chavez is a communications professional working in the nonprofit sector, but loves moonlighting in fashion PR as Managing Editor at PR Couture.
Editor Q&A: How to Pitch Freelance Editor Diana Vilibert How to Pitch Series

Editor Q&A: How to Pitch Freelance Editor Diana Vilibert

With so many publications increasingly relying on freelancers to pen stories for both print and digital platforms, it’s increasingly important to build relationships with these writers. Diana Vilibert is the former Web Editor at Marie Claire, and is a freelance writer, copywriter, and cat lady living in Brooklyn. With experience writing for publications like Cosmpolitan, Marie Claire and Nylon Guys, Diana has a keen editorial… More

BoF's Fashion School, Vogue's Digital Party & a Rent the Runway Competition Fashion PR, Marketing & Social Media News for the Week of September 28, 2015

Millennial Marketing, Vogue’s Digital Party & Social at LFW

Welcome to the new front row of Fashion Week. Also known as Instagram. (via Guardian) Bloggers are serious hustlers. Here’s an inside look of the labor-intensive side of the job where we don’t always see. (via The Atlantic) Business of Fashion is launching educational courses for fashion entrepreneurs to make their fashion business dreams a reality. (via Fast Company) “For advertisers,… More

Fashion PR Job Alert

Style House PR Seeks Lifestyle Publicist in NYC

Celebrating its 9th year in business, Manhattan boutique fashion, beauty and lifestyle PR firm, Style House PR, is growing fast and looking to make an immediate hire of a smart, savvy, creative publicist with at least 1-2 years of agency or in-house experience (not including internships). Ideal candidate must have experience with and enjoy pitching new products and fun, compelling… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions or shoot me a note at