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Author Archives: Martha

Martha Chavez is a communications professional working in the nonprofit sector, but loves moonlighting in fashion PR as Managing Editor at PR Couture.
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Hemsworth Communications Seeks Multiple PR Positions in Fort Lauderdale, Florida

Hemsworth Communications, a South Florida-based travel, tourism and lifestyle PR agency, is adding to its rapidly growing team and is looking for a variety of positions to join their new office in Fort Lauderdale, including an Executive Assistant, Account Coordinator, Account Executive, and Account Supervisor. This is a great opportunity to be part of a team with fresh ideas, a… More

Marketing with Periscope, Leveraging LinkedIn & Birchbox's Big Plans Fashion PR, Marketing & Social Media News for the Week of July 13, 2015

Marketing with Periscope, LinkedIn for PR & Birchbox goes Big

Clueless Costume Designer Mona May on how she created a wardrobe phenom that made us all envious (you know you went out and got a plaid skirt after you saw this movie). (via Harpers Bazaar) There’s really no way around it, networking is just a necessary thing in PR. But, how do you network? (via Nuts PR) Leverage LinkedIn and use it to… More

Publicist Q&A: Getting to Know Lauren Berg Donovan, Presidnt of Skirt PR Front Row Fashion PR Interview Series

Publicist Q&A: Getting to Know Lauren Berg Donovan, President of Skirt PR

Skirt PR is a Chicago-based, full-service PR firm that excels in strategic media relations, brand marketing, event planning/execution and social media for clients in a variety of industries, such as beauty, fashion, and lifestyle. Skirt PR President Lauren Berg Donovan was on her way toward becoming a lawyer when a fashion PR internship with Skirt changed everything. How did you… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions or shoot me a note at crosby@prcouture.com.