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Author Archives: Martha

Martha Chavez is a communications professional working in the nonprofit sector, but loves moonlighting in fashion PR as Managing Editor at PR Couture.
Fashion PR Jobs PR Job Alert!

The Riviere Agency Seeks Fashion Publicist in NYC

The Riviere Agency, a Fashion, Beauty and Lifestyle integrated marketing, social media, PR and events agency with offices in New York and Miami is looking for a self-starter Fashion Publicist to join their NYC team. Job will include developing concepts for pitches, creating pitches and sending to media and blogger outreach.  Ideal candidate must have established contacts and proven placement… More

Email Intros Made Easy, ModCloth's Different Kind of Pop-Up & Missed Connections for Fashion Fashion PR, Marketing & Social Media News for the Week of October 19, 2015

Email Intros Made Easy, ModCloth’s Different Kind of Pop-Up & Missed Connections for Fashion

You might work hard, but don’t expect it to impress many people. (via 99 U) #Dreamjob envy! Getting up close and personal with Christian Louboutin’s Global Communications Director, Dina Fierro. (via Allure Access) The giggles go to Time. The major publishing company just announced its acquisition of lifestyle website, Hello Giggles. (via TechCrunch) The correct and easy way to tackle email intros…. More

featured Front Row Fashion PR Interview Series

Publicist Q&A: Meet Gwen Wunderlich, Partner of Wunderlich Kaplan Communications

With more than 15 years spent raising awareness for some of the biggest brands in the fashion, beauty, luxury, lifestyle, and celebrity industries, Gwen Wunderlich, Partner and President of respected PR firm Wunderlich Kaplan Communications, knows a thing or two about PR. With past corporate experience as the PR Director for Jordache, Account Director at Dan Klores Communication and the creation… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions or shoot me a note at