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Author Archives: prcouture

onlinerep A PR Couture Guest Post by Jana Glowatz

A PR Girl Guide to Protecting Your Digital Reputation

In the world of PR, a publicist’s job title entails many different roles, which probably explains why some people still aren’t sure what it is that we do. One major role is playing the “hero.” It is our responsibility to make sure we always represent our client in the most positive light, enforcing why others should want to feature or… More

Fashion PR Confidential A PR Couture Guest Article by Ashley Cook

How Fashion PR Confidential Put the Spring Back in my Step

Each year when spring arrives, two things are always certain. One, I am pleased to say good-bye to the frigid weather, and two, I am in desperate need of inspiration. Maybe it is the blank, white slate of snow on the ground combined with the spirit of New Years Resolutions, but by the middle of January I am ready to… More

6 habits of successful PR pros A PR Couture Guest Article by Harrison Lee Morgan

6 Useful Habits to Cultivate as a PR Professional

Practice makes perfect – a lesson you’ve heard repeated hundreds of times since your days in elementary school, but does the same principle still apply to the real world? Absolutely! In public relations, it’s easy to get complacent and do what we know works. However, it’s important to keep in mind that one of the most critical aspects to succeeding… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions or shoot me a note.