Articles by Guest Author

3 Proven SEO Strategies that Will Extend the Value of PR Campaigns

Let’s be real, Search Engine Optimization (SEO) isn’t the sexiest of…

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3 Fashion Brands to Follow for Snapchat Inspiration

Snapchat can be a challenging social channel to navigate for…

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3 Places to Find a Professional Mentor

As young PR professionals, we are in an exciting yet…

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10 Social Media Myths That Ruin Business Results

Just a few short years ago, companies questioned whether they…

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6 Questions to Ask Before Choosing Influencer Marketing

The growth of influencer marketing means many companies are wondering…

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How Paid Influencer Media is Changing PR’s Earned Media Focus

Let’s hop on the time travel machine and take ourselves…

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Five Musts to Produce the Perfect Blogger Party

On Monday, February 15th, at SUSHISAMBA West Village, a stylish…

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Where PR Stops and Social Media Starts for One Hospitality Firm

The lines between traditional public relations and social media tactics…

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6 Ways to Rock (and Ruin) Influencer Collaborations

Whether you’re coming from the brand perspective, you’re a blogger,…

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Without publicity there is no prosperity.

 

– Yakov Zel’dovich

How to Deal When the Media Just Won’t Write You Back

You have spent weeks in strategic planning, developing a launch…

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