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Author Archives: Rebekah Epstein

Rebekah Epstein is the founder of fifteen media, an agency that works exclusively with PR firms to streamline media relations in a digital era. She specializes in business, lifestyle, fashion and beauty. Rebekah also blogs about all things Gen Y at NeonNotebook.com.
Productivity Hacks for Freelance Publicists

4 Productivity Hacks for Freelance Publicists

Am I the only one that is struggling to find motivation this year? Most of the time, I bust into the new year ready to get stuff done. This year, I am taking a little longer to get my productivity going. Maybe it is still the holiday hangover. For me, January is usually a slower month, since most of my… More

2016 Goals

3 Tips to Become a Healthier, Happier Publicist in 2016

It is hard to believe that 2015 is coming to an end. Where did the year go?! I hope I am not the only one that wishes there was more time to accomplish New Year’s Resolutions from last year. I have been trying to be more positive by focusing on the things I did accomplish this past year, rather than… More

Editorial vs. Advertising, Pinterest Image Search & The New Teen Vogue

So, Which Media Contact Should You Pitch?

So you’ve been tasked with pulling together a media list, or culling out a specific set of editors for a particular project, event or story angle. Whether you’re using a media database, a media list from PR Couture, or putting something together from scratch, you’ll find a ton of potential editors to contact at a single publication. The question becomes, do we… More

Meet Crosby Noricks

Hi. I'm Crosby, Founder of PR Couture, Fashion Brand Strategist and PR Girl Mentor. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixir sessions for brands or shoot me a note at crosby@prcouture.com.