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Author Archives: Rebekah Epstein

Rebekah Epstein is the founder of fifteen media, an agency that works exclusively with PR firms to streamline media relations in a digital era. She specializes in business, lifestyle, fashion and beauty. Rebekah also blogs about all things Gen Y at NeonNotebook.com.
PR Internship Tips

4 Things Every PR Intern Must Do to be Successful

I don’t know about you, but I cannot believe it is already fall again. Where did the summer go?! It is definitely scary how time flies. When I was in college, I always looked forward to this time of yearl. There were lots of new beginnings: new classes, new clothes, new books, and mostly likely a new internship too. Everything… More

Pitch Tips A PR Couture Sponsored Post by Fifteen Media's "Traditional PR in the Age of Social Media,” Workshop

Improve Your Pitching Immediately with these 5 Expert PR Tips

When it comes to the media relations function of traditional PR, there is one goal: to get press coverage.  To accomplish this and make your clients happy, you have to know how to pitch effectively. I know, easier said than done. Pitching can definitely be a challenge! My agency, fifteen media, has worked with over 30 PR firms around the country,… More

Is a mass pitch always a PR Fail?

Should You Ever Send Email Blasts to Editors?

To blast or not to blast? This seems to be the ultimate question in PR. Casey Stickles, Account Supervisor at 5WPR, says it best. “Blasts have always been seen as spam by reporters and the easy way out by publicists. It’s the quickest way to get the word out to the masses, however the problem is, there’s usually a good… More

Meet Crosby Noricks

Hi. I'm Crosby, the founder of PR Couture and a fashion brand strategist. I care about supporting and celebrating fashion publicists as well as helping companies connect with their audiences in more meaningful ways. Recently, iMedia included me in their annual list of 25 Internet Marketing Leaders and Innovators, along with people from Starbucks, Twitter and Volkswagon, which I think is pretty neat. Like Elle Woods, I am a Gemini-vegetarian (that's about where the similarities end). Let's connect: Check out my full bio, Brand Elixer sessions or shoot me a note.